Episodes

Conversations about changes in business, consumers, and where the two converge. Browse below to check out every episode.

Safi Bahcall

Author, physicist, & former biotech company CEO

Why we need to make changes to the structure of a company (not the culture) in order to nurture "loonshot" ideas

Nicolaj Siggelkow and Christian Terwiesch

Professors at the Wharton School

What is a connected strategy, and what are the benefits for companies and customers alike?

Bari Harlam

CMO, Hudson's Bay Company

Bari Harlam, Chief Marketing Officer at Hudson’s Bay Company, takes us inside the company’s “radically better” culture.

Americus Reed II

Identity Theorist & Professor of Marketing, Wharton School

How a person’s psychological and emotional connection to what a brand means and stands for gets internalized and becomes a part of their identity.

Jeremy Schwartz

Former CEO at The Body Shop and Pandora

Most companies are talking about their “purpose.’ But how does purpose get defined? Who defines it? And how can a company make sure its purpose isn’t just “words on a wall”?

Rita McGrath

Author and Columbia Business School Professor

How to spot inflection points early, decide what to do, and get an organization to act.